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Accor launches online training programme for Indian travel trade

In order to strengthen its distribution in India, Accor has introduced the ‘Accor Ambassador Program’ in partnership with general sales agent Connect-Worldwide. This initiative will lend support to the existing booking channels with the objective of increasing calls and revenues and will reach out to travel agents and tour operators through Accor's travel agency dedicated website accorhotelsforyou.com and the Accor call center - 1860 500 1010. The exclusive and interactive online Accor training program is dedicated to travel professionals within travel agencies to help them develop their expertise on Accor brands and better advise the customers.

Nikhil Dhodapkar, Regional Director, Sales & Marketing, Accor India said, “Accord has ambitious targets for growth in sales from India and we are constantly working towards improving the reach of our distribution system in the country. We expect a significant per cent of increase in the business to our hotels both domestic and international.”

Accor is keen to further increase its presence in India to accompany the development target of opening 90 hotels by 2015. With an increasing number of Indians travelling overseas, the company is also keen to grow international sales from India. The association with Connect-Worldwide for the e-learning program will augment Accor’s sales and distribution team already present in India.

Elaborating on the program, Vasudha Sondhi, Managing Director, Connect Worldwide India said, “The duration of the online course is about an hour and a half. This educational training program permits you to discover five modules which include: Accor, Sofitel, Pullman, Novotel & Suite Novotel and the Ambassador house module which is the final quiz to be recognized as an Accor expert. On completion of the training module, the participants will be certified as – ‘Accor Ambassadors’.”

In case participants miss the deadlines to complete the modules, they can still join into the program at any time; however the date of completion remains March 30, 2012 for entry into the lucky draw/prizes: a free trip of 3 nights/4 days to Thailand for 2 people, according to a release.

1 comment:

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