Even with a multitude conferences and events coming and going
throughout the summer, there are typically still a handful of empty
rooms and empty beds on most days. For those campuses who have
apartment or suite-style accommodation, the empty-bed factor could be
even greater, as those room types are typically saved for adult
conference groups.
Turn those empty beds into extra revenue by offering casual visitor accommodation and turn your campus into a B&B. You have the bed space and you likely have meals being served already, so why not combine the room with a breakfast buffet in your dining hall for one flat price?
The logical reaction is to dismiss the idea because of the tax implications. Your best first step is to investigate UBIT. Learn what it is, how it would affect you and how your campus would go about managing it. Your second step should be to contact some campuses who have already taken this leap. You will likely discover that most find the benefits of the extra revenue far outweigh the price and process of paying the tax.
Conference and event management doesn't have to be limited to conference groups. You may even have a small handful of overnight rooms available all year. What could be better than to have those rooms filled regularly as well? You will be amazed at how even those rooms can grow your bottom line.
Turn those empty beds into extra revenue by offering casual visitor accommodation and turn your campus into a B&B. You have the bed space and you likely have meals being served already, so why not combine the room with a breakfast buffet in your dining hall for one flat price?
The logical reaction is to dismiss the idea because of the tax implications. Your best first step is to investigate UBIT. Learn what it is, how it would affect you and how your campus would go about managing it. Your second step should be to contact some campuses who have already taken this leap. You will likely discover that most find the benefits of the extra revenue far outweigh the price and process of paying the tax.
Using Kinetic Software's products KxResidential and KxB&B can
make the logistical side of opening your campus to casual visitors a
breeze. KxB&B allows your visitors to book and pay for their
reservations online. They can easily view availability, rates and even
promotional offers you may have designed. All that is left for you to
do is assign them into a room and check them in!
Three of our current customers, Unviersity of New
Brunswick-Fredericton, St. Thomas University and University Center
Chicago have opened their doors to casual visitors are using KxB&B
to manage their operation. They are filling empty beds, earning more
revenue, effortlessly collecting payments and reaping the benefits of
playing B&B host.
If your campus is in a high-traffic area for tourists, you could be
sitting on a gold mine. Even if your campus is not in a travel
hot-spot, there are likely more opportunities to house individual guests
than you even realize. You can promote your offerings to local
businesses, who likely will have accommodation needs for their own
visitors.
Conference and event management doesn't have to be limited to conference groups. You may even have a small handful of overnight rooms available all year. What could be better than to have those rooms filled regularly as well? You will be amazed at how even those rooms can grow your bottom line.
About Kinetic Software, Inc
Kinetic Software, Inc develops, implements, trains
and supports software products for event management, residential guest
management, resource management, room scheduling, sales pipeline
management, marketing activties, catering services, student housing, and
financial management, forecasting and analysis. Kinetic
also offers web-based solutions for master calendars, accommodation
reservations, attendee registration and student application processes. Serving
over 150 venues in several countries around the world including the
United States, Canada, Australia, Ireland and the United Kingdom,
Kinetic Software is continually recognized for its outstanding service
and support to their customers.
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