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Twitter and UK Hotel Chains - July 2011

Quick update on where UK Hotel chains are doing on Twitter since our last post in May.
Premier Inn is now the leading hotel group in terms of followers with more than 6,000 followers and recently took over Traveldoge from previous months. The number of tweets has also increased compared to other months.
The most prolific account is still from Best Loved Hotels with more than 5,400 tweets.
Von Essen is the hotel brand who follows the least people on Twitter (45 accounts in total).
2 hotel groups have given up on Twitter: Crerar Hotels and Classic British Hotels have posted any update since May 2011.
Hand Picked Hotels and Menzies have invested much more time on Twitter recently and it shows on the ranking based on activity and number of followers.

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